branding – BIBLIO-GLOBUS Science

The impact of branding on the development of small innovative companies

Demakova D.A., Tolstopyatova A.A. The impact of branding on the development of small innovative companies // Russian Journal of Innovation Economics. — 2019. — Vol. 9. — № 4. — p. 1535-1542. — doi: 10.18334/vinec.9.4.41438

Sustainable development of tourism in territories without obvious tourist attractiveness: assessment and development tools

Levchenko T.P., Konanykhina О.V. Sustainable development of tourism in territories without obvious tourist attractiveness: assessment and development tools. Moscow, CREATIVE ECONOMY, 2018. — 180 c. — URL: http://bgscience.ru/com/lib/10089

Branding as a tool of marketing strategy

Margarita Grigoryan, Tatiana Gurnovich Branding as a tool of marketing strategy // Russian Journal of Innovation Economics. — 2014. — Vol. 4. — № 4. — p. 4-9. — doi: 10.18334/inec.4.4.296

Building Brand Personality as Means of Promoting Business Projects

Elena Kiselitsa, Larisa Zamuraeva, Elena Pinigina Building Brand Personality as Means of Promoting Business Projects // Russian Journal of Entrepreneurship. — 2013. — № 2 (224). — p. 125-136. — URL: http://bgscience.ru/com/lib/4096

A Mechanism for Creating Brands of Domestic Subjects in the Market of Hotel Services

Natalyya Milova A Mechanism for Creating Brands of Domestic Subjects in the Market of Hotel Services // Russian Journal of Entrepreneurship. — 2011. — № 10-2 (194). — p. 100-103. — URL: http://bgscience.ru/com/lib/3218

Analysis of Branding Development Methods for Domestic Tire Manufacturers

Inna Samoylenko Analysis of Branding Development Methods for Domestic Tire Manufacturers // Russian Journal of Entrepreneurship. — 2011. — № 2-1 (177). — p. 86-91. — URL: http://bgscience.ru/com/lib/2740

Marketing Innovations – an Effective Way to Increase the Competitiveness of Goods in the Market

Nigara Eminova Marketing Innovations – an Effective Way to Increase the Competitiveness of Goods in the Market // Russian Journal of Entrepreneurship. — 2010. — № 8-1 (164). — p. 51-54. — URL: http://bgscience.ru/com/lib/2259

Raising the economic efficiency of the food industry on the basis of branding

Dmitriy Tarasov Raising the economic efficiency of the food industry on the basis of branding // Russian Journal of Entrepreneurship. — 2009. — № 7-2 (139). — p. 139-145. — URL: http://bgscience.ru/com/lib/1743

Formation of Programs of Customer Loyalty within the Concept of Institutional Economic Theory

A. Lavrenova Formation of Programs of Customer Loyalty within the Concept of Institutional Economic Theory // Creative Economy. — 2013. — № 6 (78). — p. 84-88. — URL: http://bgscience.ru/com/lib/1096

Assessment of Effectiveness of Marketing Potential Management

Aleksey Shatskiy Assessment of Effectiveness of Marketing Potential Management // Creative Economy. — 2013. — № 5 (77). — p. 111-116. — URL: http://bgscience.ru/com/lib/1086

Keyword: branding

The impact of branding on the development of small innovative companies

Sustainable development of tourism in territories without obvious tourist attractiveness: assessment and development tools

Branding as a tool of marketing strategy

Building Brand Personality as Means of Promoting Business Projects

A Mechanism for Creating Brands of Domestic Subjects in the Market of Hotel Services

Analysis of Branding Development Methods for Domestic Tire Manufacturers

Marketing Innovations – an Effective Way to Increase the Competitiveness of Goods in the Market

Raising the economic efficiency of the food industry on the basis of branding

Formation of Programs of Customer Loyalty within the Concept of Institutional Economic Theory

Assessment of Effectiveness of Marketing Potential Management

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