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Keyword: advertising

Ways of improving the Internet-advertising technologies for enhancing the competitiveness of catering and leisure services in business

Morozov M.A., Aristov P.O. Ways of improving the Internet-advertising technologies for enhancing the competitiveness of catering and leisure services in business // Creative Economy. — 2017. — Vol. 11. — № 1. — p. 103-118. — doi: 10.18334/ce.11.1.37310

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Internet of things as a driving force of marketing

Sycheva O.S., Yakushin V.V. Internet of things as a driving force of marketing // Russian Journal of Retail Management. — 2016. — Vol. 3. — № 4. — p. 341-348. — doi: 10.18334/tezh.3.4.37161

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Peculiarities of Advertising in the Hospitality Industry

Elena Pecheritsa Peculiarities of Advertising in the Hospitality Industry // Russian Journal of Entrepreneurship. — 2012. — № 12 (210). — p. 153-159. — URL: http://bgscience.ru/com/lib/3706

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Advertising and PR under Monopolization on the Market of Services

Denis Vladislavlev Advertising and PR under Monopolization on the Market of Services // Russian Journal of Entrepreneurship. — 2011. — № 12-1 (197). — p. 96-101. — URL: http://bgscience.ru/com/lib/3303

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The Primary Method of Economic Coordination and Its Impact on Advertising Market Development

Ekaterina Kuzymenko The Primary Method of Economic Coordination and Its Impact on Advertising Market Development // Russian Journal of Entrepreneurship. — 2010. — № 7-2 (163). — p. 88-92. — URL: http://bgscience.ru/com/lib/2353

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Concept, Essence and Advantages of Event Marketing

Aleksey Manikhin Concept, Essence and Advantages of Event Marketing // Russian Journal of Entrepreneurship. — 2010. — № 3-1 (154). — p. 69-72. — URL: http://bgscience.ru/com/lib/1900

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Some of the trends of transformation of social reproduction

Konstantin Antipov Some of the trends of transformation of social reproduction // Russian Journal of Entrepreneurship. — 2009. — № 4-2 (133). — p. 4-8. — URL: http://bgscience.ru/com/lib/1831

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Supply and demand as incentives and controls of marketing

Aleksandr Stetsenko, Aleksey Zaytsev Supply and demand as incentives and controls of marketing // Russian Journal of Entrepreneurship. — 2009. — № 8-1 (140). — p. 86-90. — URL: http://bgscience.ru/com/lib/1457

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The study of features of development of Digital Marketing Communications companies on the example companies of St. Petersburg

Svetlana Sovershaeva The study of features of development of Digital Marketing Communications companies on the example companies of St. Petersburg // Creative Economy. — 2014. — № 7 (91). — p. 100-113. — URL: http://bgscience.ru/com/lib/1273

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Ways of activating of a creative potential of the project team using heuristic methods

Valentin Nikolaenko Ways of activating of a creative potential of the project team using heuristic methods // Creative Economy. — 2014. — № 01 (85). — p. 18-25. — URL: http://bgscience.ru/com/lib/1191

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