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Keyword: marketing research

Consumer loyalty and retail service quality in supermarkets

Loktev E.M., Sarkisyan L.G. Consumer loyalty and retail service quality in supermarkets // Russian Journal of Retail Management. — 2016. — Vol. 3. — № 4. — p. 299-307. — doi: 10.18334/tezh.3.4.37083

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Exhibitions as a Unique Marketing Tool

Olyga Kudryashova Exhibitions as a Unique Marketing Tool // Russian Journal of Entrepreneurship. — 2012. — № 8 (206). — p. 56-60. — URL: http://bgscience.ru/com/lib/3572

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Competitiveness of a Bakery Enterprise

Viktoriya Gadzhibek Competitiveness of a Bakery Enterprise // Russian Journal of Entrepreneurship. — 2010. — № 11-2 (171). — p. 92-96. — URL: http://bgscience.ru/com/lib/2530

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Methodical Fundamentals of Marketing Research of Consumer Behavior of Passenger Car Buyers in Terms of Gender Differences

Galina Timokhina Methodical Fundamentals of Marketing Research of Consumer Behavior of Passenger Car Buyers in Terms of Gender Differences // Russian Journal of Entrepreneurship. — 2010. — № 8-2 (165). — p. 103-108. — URL: http://bgscience.ru/com/lib/2396

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Stimulating investment activities in the real sector of the economy based on marketing research

Galina Pupkova Stimulating investment activities in the real sector of the economy based on marketing research // Russian Journal of Entrepreneurship. — 2009. — № 7-1 (138). — p. 80-85. — URL: http://bgscience.ru/com/lib/1489

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Using the projection method of repertory grids in developing the marketing strategy of innovative enterprise

Yuliya Maksimova, Aleksandr Korshenko, Petr Kuznetsov, Pavel Kuznetsov Using the projection method of repertory grids in developing the marketing strategy of innovative enterprise // Creative Economy. — 2010. — № 5 (41). — p. 71-76. — URL: http://bgscience.ru/com/lib/338

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The market of services of entertainment centers: a look through the prism of image-forming factors. Part 4. The rational aspect, the general solution

Zakuskin S.V. The market of services of entertainment centers: a look through the prism of image-forming factors. Part 4. The rational aspect, the general solution // Creative Economy. — 2019. — Vol. 13. — № 9. — p. 1807-1826. — doi: 10.18334/ce.13.9.41024

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The market of services of entertainment centers: a look through the prism of image-forming factors. Part 3. Peculiarities of emotional perception

Zakuskin S.V. The market of services of entertainment centers: a look through the prism of image-forming factors. Part 3. Peculiarities of emotional perception // Creative Economy. — 2019. — Vol. 13. — № 8. — p. 1573-1596. — doi: 10.18334/ce.13.8.40885

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The market of services of entertainment centers: a look through the prism of image-forming factors. Part 2. Features of emotional preferences

Zakuskin S.V. The market of services of entertainment centers: a look through the prism of image-forming factors. Part 2. Features of emotional preferences // Creative Economy. — 2019. — Vol. 13. — № 7. — p. 1379-1400. — doi: 10.18334/ce.13.7.40839

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The market of services of entertainment centers: a look through the prism of image-forming factors. Part 1. The emotional aspect of a general solution

Zakuskin S.V. The market of services of entertainment centers: a look through the prism of image-forming factors. Part 1. The emotional aspect of a general solution // Creative Economy. — 2019. — Vol. 13. — № 5. — p. 1003-1026. — doi: 10.18334/rp.20.5.40686

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