Nikolaeva M.A., Durova A.N.Published in:
Russian Journal of Retail Management
– Volume 4, Number 1 (January-March 2017)

JEL classification: L21, L81, M31

Keywords: intentions and abilities of organization, main trends and choice justification, procurement policy, risk management, service policy, technology policy, trade policy


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Abstract:

The article examines goals, tasks and structural elements of a trade policy. We also give the authors' definition of terms "trade policy", "procurement policy", "technology policy", "service policy." We studied in detail goals, tasks and main trends in technology policy and service policy and we justified the choice of these spheres. We foresaw possible risks from the choice of specific trends and measures to prevent them.

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