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Mass-media: from print to electronic version


Yuliana Mashninova
(about the author)

Mashninova Yuliana Vladimirovna – (marketng agency “Belyi kedr”)

Published in:
Scholarly Communication Review
– Volume 1, Number 2 (March-April, 2011)



Keywords: crisis, electronic media, implementation, Internet media, mass media, press, printed mass-media, printed mass-media market, printed materials


Citation:
Yuliana Mashninova (2011). Mass-media: from print to electronic version. Scholarly Communication Review, 1(2), 6-11. doi: 10.18334/np129


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Abstract:

The article analyzes the market of printed massmediaover the past three years, the evaluation of the electronic media, a review of promising market segment of the electronic media - the market of electronic versions of publications.We study the issues of transition from traditional media to more progressive developedones – electronic.








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