bgscience@idbg.ru
+7 495 648 62 41 Russia, 127015, Moscow, Novodmitrovskaya st. 5A (b. 7)
Menu

Switch to Russian:to Russian

Improving Competitiveness of Travel Product (in the Primorsky Region)


Aleksandr Starkov
(about the author)

Starkov Aleksandr Sergeevich –

Published in:
Russian Journal of Entrepreneurship
– № 4-1 / April, 2011



Keywords: consumer typology, data analysis, openquestion, region, travel industry, travel product


Citation:
Aleksandr Starkov (2011). Improving Competitiveness of Travel Product (in the Primorsky Region). Russian Journal of Entrepreneurship, 12(4), 186-192. — url: http://bgscience.ru/com/lib/2807


Share:

Abstract:

Residents of the Primorsky Region are not always satisfied with their tours within the country and to neighboring China. Systematizing the negative consumer assessments of travel products, the author considers the efforts to eliminate the sources of the negative reaction as a way to increase the competitiveness of travel products in the region.







References:
1. Martyshenko N.S., Starkov A.S. Metodicheskie osnovy otsenki struktury turistsko-rekreatsionnogo potentsiala (na primere Primorskogo kraya) // Vestnik natsionalnoy akademii turizma. − 2009. − №3 (11). − S.21-27.
2. Martyshenko N.S., Marchenko O.G. Otsenka prostranstvennogo razvitiya turistskikh destinatsiy Primorskogo kraya kak osnova klasternoy politiki regiona // Rossiyskoe predprinimatelstvo. − 2010. − №3. − S. 172-176.