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Innovative strategy of an enterprise based on logistic production function


Sergey Bershev, Olyga Korotaeva, Yirzhi Kraft
(about the authors)

Bershev Sergey Mikhaylovich – Doctor of Business Administration, Kennedy-Western University, USA, Adviser for the General Director of «Uralsvyazinform» OJSC, Post-graduate student, Saint Petersburg State University of Telecommunications

Korotaeva Olyga Valeryevna – Manager, Central Institute of Aerohydrodynamics named after professor N.E. Zhukovsky

Kraft Yirzhi – professor, vice rector of Technical University in Liberec, Czech Republic

Published in:
Creative Economy
– № 10 / October, 2009



Keywords: communication services, forecast, innovations, logistics, marketing, modelling


Citation:
Sergey Bershev, Olyga Korotaeva, Yirzhi Kraft (2009). Innovative strategy of an enterprise based on logistic production function. Creative Economy, 3(10), 108-112. — url: http://bgscience.ru/com/lib/159


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Abstract:

The author describes the development strategy methodology based on logistic production function of the company-operator when introducing innovative communications services.







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