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Innovative methods of services organization management in term of educational institution


Olyga Saginova, Nadezhda Zavyyalova, Kozmas Afanasiadi
(about the authors)

Saginova Olyga Vitalyevna – Doctor of Science, Economics, Professor of the Chair of Comparative Economics and Entrepreneurship, Plekhanov Russian University of economics

Zavyyalova Nadezhda Borisovna – Candidate of Sciences, Technical, Professor of the Chair of Comparative Economics and Entrepreneurship, Plekhanov Russian University of economics

Afanasiadi Kozmas Georgievich – Postgraduate, Teaching Assistance of the Chair of Comparative Economics and Entrepreneurship, Plekhanov Russian University of economics

Published in:
Creative Economy
– № 5 / May, 2014



Keywords: analytical platform, communications, customer satisfaction, distributive and communicative aspects of satisfaction, education, estimation procedure, executive decision-making, infrastructure, knowledge distribution, monitoring, netnografic researches, questionnaire, services, social net


Citation:
Olyga Saginova, Nadezhda Zavyyalova, Kozmas Afanasiadi (2014). Innovative methods of services organization management in term of educational institution. Creative Economy, 8(5), 70-83. — url: http://bgscience.ru/com/lib/1247


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Abstract:

The results of customer satisfaction of educational services using methods of netnografic research are considered. The estimation procedures of customer satisfaction services comparative analysis are provided, as well as monitoring algorithm of satisfaction associated with the subjects of the educational institution is provided.








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