Brand as a tool for managing the marketing behavior of the subject in the conditions of structural modernization of the production sphere Khandamova E.F. Brand as a tool for managing the marketing behavior of the subject in the conditions of structural modernization of the production sphere // Creative Economy. — 2019. — Vol. 13. — № 7. — p. 1357-1378. — doi: 10.18334/rp.20.4.40625 Read more ›
