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Keyword: product policy

Improvement of the product policy management effectiveness at an enterprise

Lyudmila Baramyko Improvement of the product policy management effectiveness at an enterprise // Russian Journal of Entrepreneurship. — 2013. — № 24 (246). — p. 69-77. — URL: http://bgscience.ru/com/lib/4475

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Increasing the Effectiveness of Industrial Enterprise by Improving the Methodology for Assessing the In-House Marketing

Irina Kiforenko Increasing the Effectiveness of Industrial Enterprise by Improving the Methodology for Assessing the In-House Marketing // Russian Journal of Entrepreneurship. — 2010. — № 12-1 (173). — p. 70-75. — URL: http://bgscience.ru/com/lib/2498

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