“Brand effect”: matrix element of the consumers demand Oksana Rybalkina, Aleksandr Zaytsev, Sergey Nikolaev, Aleksandr Muradov “Brand effect”: matrix element of the consumers demand // Creative Economy. — 2010. — № 7 (43). — p. 89-93. — URL: http://bgscience.ru/com/lib/404 Read more ›
