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Retrospective analysis of organization of innovative processes marketing model development


Nikolay Glushak, Evgeniy Belyy, Vladimir Sinov
(about the authors)

Glushak Nikolay Vladimirovich – Cand. Of Econ. Sci., Associate Professor, Bryansk State University named after Academician I.G. Petrovsky

Belyy Evgeniy Mikhaylovich – Dr. of Tech. Sci., Professor, Director, Institute of Economics and Business, Ulyanovsk State University

Sinov Vladimir Vasilyevich – Cand. of Econ. Sci., Professor, Saint Petersburg State University of Economics and Finance “New Literacy” of XXI century

Published in:
Creative Economy
– № 6 / June, 2011



Keywords: companys advertisement policy, diffusion, innovations, management, market, marketing, technologies


Citation:
Nikolay Glushak, Evgeniy Belyy, Vladimir Sinov (2011). Retrospective analysis of organization of innovative processes marketing model development. Creative Economy, 5(6), 103-107. — url: http://bgscience.ru/com/lib/639


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Abstract:

The paper presents retrospective analysis of organization of innovative processes marketing model development. The author cites a discussion about usage of such model under contemporary conditions.







References:
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