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Innovative Development and Strengthening of Human Capital Assets as Factor for Company Recovery


Vladimir Zakharov
(about the author)

Zakharov Vladimir Yakovlevich – Dr. of Econ. Sci., Professor, Chair of Strategic Marketing, Nizhny Novgorod State Architectural-Construction University

Published in:
Creative Economy
– № 2 / February, 2012



Keywords: crisis, human capital assets, innovative capacity, innovative development strategy, management, social feeling


Citation:
Vladimir Zakharov (2012). Innovative Development and Strengthening of Human Capital Assets as Factor for Company Recovery. Creative Economy, 6(2), 31-36. — url: http://bgscience.ru/com/lib/779


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Abstract:

To reach company’s sustainability it is necessary to align organization structure, to make technological upgrade and to strengthen human capital assets, with overcoming social contradictions.







References:
1. Blinov A.O., Zakharov V.Ya., Zakharov I.V. Opyt analiza vnutrifirmennyh kommunikatsiy [Tekst] // Sotsiologicheskie issledovaniya – 2008, №11.