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Communicational Process in Context of Marketing Communication of Educational Services


Natalyya Zavalyko
(about the author)

Zavalyko Natalyya Aleksandrovna – Cand. of Econ. Sci., Associate Professor, Chair of Economy, Management and Marketing, Omsk State Pedagogic University

Published in:
Creative Economy
– № 1 / January, 2012



Keywords: communication process, higher education, information, marketing communications of educational services, marketing communications process


Citation:
Natalyya Zavalyko (2012). Communicational Process in Context of Marketing Communication of Educational Services. Creative Economy, 6(1), 89-94. — url: http://bgscience.ru/com/lib/767


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Abstract:

At present marketing communications process forming takes paramount importance under consideration of issues of marketing educational services efficient functioning. Marketing communications process contributes to efficient promotion of educational services.







References:
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