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Developing the potential of innovation-oriented small enterprises taking into account their strategic development directions


Olga Yudina
(about the author)

Yudina Olga N. – Senior Lecturer of the Chair of Economics and Management in the Sphere of Services (Saint Petersburg State University of Economics, Saint Petersburg)

Published in:
Creative Economy
– Volume 10, Number 3 (March, 2016)



Keywords: development, innovations, potential, small enterprise, strategy


Citation:
Olga Yudina (2016). Developing the potential of innovation-oriented small enterprises taking into account their strategic development directions. Creative Economy, 10(3), 359–368. doi: 10.18334/ce.10.3.35006


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Abstract:

The article presents the algorithm for making an innovative development program and the measures for developing potential of an innovation-oriented small enterprise taking into account its strategic development direction. The research results can be helpful to directors of small enterprises introducing innovations and to those who study the potential of small enterprises, innovation and strategic management.







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