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Strategic licensing as new phenomena of the patent strategy of the company at intellectual market


Anna Konysheva, Nikolay Gamaley, Vladimir Sinov
(about the authors)

Konysheva Anna Vyacheslavovna – Postgraduate, Economic Faculty, Lomonosov Moscow State University

Gamaley Nikolay Yuryevich – Postgraduate, Chair of Management, Rostov State Economic University “RINH”

Sinov Vladimir Vasilyevich – Cand. of Econ. Sci., Professor, Saint Petersburg State University of Economics and Finance “New Literacy” of XXI century

Published in:
Creative Economy
– № 7 / July, 2011



Keywords: competitiveness, intellectual property, licenses, patent backlog, patent strategy, royalty, strategic licensing


Citation:
Anna Konysheva, Nikolay Gamaley, Vladimir Sinov (2011). Strategic licensing as new phenomena of the patent strategy of the company at intellectual market. Creative Economy, 5(7), 31-36. — url: http://bgscience.ru/com/lib/667


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Abstract:

The paper studies peculiarities of strategic licensing as new phenomena of the company’s patent strategy at intellectual market. Special attention is paid to advantages and disadvantages of the strategic licensing as a way of corporate patent backlog management.








References:
1. Porter M. Konkurentnaya strategiya: Metodika analiza otrasley i konkurentov [Tekst] / Per. s angl. – M.: Alpina Biznes Buks, 2006.
2.Chesboro G. Otkrytye innovatsii [Tekst] / Per. s angl. V.N. Egorova – M.: Pokolenie, 2007.
3.Bekkers R., Duysters G., Verspaen B. Intellectual property rights, strategic technology agreements and market structure. The case of GSM / Research Policy. – Vol.31. 2002.

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