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Creative methods in enterprise development


Leonid Dolyatovskiy, Nikolay Gamaley, Vladimir Sinov
(about the authors)

Dolyatovskiy Leonid Valeryevich – Cand. of Econ. Sci., Associate Professor, Head, Chair of Management, Doctoral Candidate, Azov Branch, Russian State Social University

Gamaley Nikolay Yuryevich – Postgraduate, Chair of Management, Rostov State Economic University “RINH”

Sinov Vladimir Vasilyevich – Cand. of Econ. Sci., Professor, Saint Petersburg State University of Economics and Finance “New Literacy” of XXI century

Published in:
Creative Economy
– № 7 / July, 2011



Keywords: corporation development, creative management, creativemethods, efficiency of creativity, optimal level of creativity of the enterprise


Citation:
Leonid Dolyatovskiy, Nikolay Gamaley, Vladimir Sinov (2011). Creative methods in enterprise development. Creative Economy, 5(7), 74-84. — url: http://bgscience.ru/com/lib/665


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Abstract:

The paper considers two approaches to the organization of creative activity at the enterprise; it shows the importance of creative methods in the strategy of organization development. The authors have systematized creative methods in the form of evolutional diagram and table, introduced indices of creativity, formulated and solved the task of detection of optimal level of enterprise creativity.







References:
1. Altshuller G.S. Tvorchestvo kak tochnaya nauka [Tekst]. – M.: Sovetskoe radio, 1977.
2. Gordon W.J.J. Sinectics: the development of Creative Capacity. – N.Y., 1961.
3. Dolyatovskiy L.V. Kreativnye metody v razvitii sovremennogo predpriyatiya [Tekst] // Mezhdunarodnyy nauchnyy almanakh, Vyp. 11. – Taganrog-Aktyubinsk: AktGU, 2011.