Usacheva Irina Vladimirovna – Cand. of Econ. Sci., Senior Lecturer, Voronezh State Technological Academy
Gorbunova Margarita Vasilyevna – Cand. of Ecpon. Sci., Associate Professor, Economic Faculty, Nuzhni Novgorod State University n.a. N.I. Lobachevsky
Sinov Vladimir Vasilyevich – Cand. of Econ. Sci., Professor, Saint Petersburg State University of Economics and Finance “New Literacy” of XXI century
The paper considers development procedure for strategy of creation of favorable conditions for industrial enterprise innovative potential development. The strategy should take into consideration peculiarities of innovative activity of industrial enterprise. The author substantiates availability of the strategy and its influence on the economy in whole. We could form needed tendencies of further development of an enterprise based on results of realization of strategic areas.
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