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Theoretical base for formation of innovative strategies


Andrey Kurach, Vladimir Kantor, Liliya Saakova
(about the authors)

Kurach Andrey Evgenyevich – Postgraduate, Chair of Administration and Planning of Social and Economic Processes n.a. honored scientist Y.A. Lavrikov, Saint Petersburg State University of Economics and Finance

Kantor Vladimir Evgenyevich – Dr. of Econ. Sci., Professor, Chair of Administration and Planning of Social and Economic Processes n.a. honored scientist Y.A. Lavrikov, Saint Petersburg State University of Economics and Finance

Saakova Liliya Valerianovna – Applicant, Chair of Marketing Saint-Petersburg State University of Economy and Finance

Published in:
Creative Economy
– № 3 / March, 2011



Keywords: balances system of indices, innovations, innovative potential, strategic alternative, strategic management, theory of management


Citation:
Andrey Kurach, Vladimir Kantor, Liliya Saakova (2011). Theoretical base for formation of innovative strategies. Creative Economy, 5(3), 31-39. — url: http://bgscience.ru/com/lib/613


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Abstract:

The article presents different points of view on the planning process which exist in domestic and foreign scientific literature. The author analyses the problems of competiveness of enterprises during realization of innovative strategies (innovative potential). The content of innovative process strategic management is unique and in every company express itself in own concrete form. The company may chose this or that type of strategy suitable for it, but the final decision about the strategy can be taken only after assessment and implementation of associativity of all factors of external environment which may influence at economical state of the company.







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