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The main criteria for the selection of the bank for clients


Yulia Palkina
(about the author)

Palkina Yulia A. – student (Far Eastern Federal University)

Published in:
Journal of Economics, Entrepreneurship and Law
– Volume 4, Number 3 (July-September, 2014)



Keywords: banking, both objective and subjective criteria, choice of bank customers, financial literacy, the assessment of the bank


Citation:
Yulia Palkina (2014). The main criteria for the selection of the bank for clients. Journal of Economics, Entrepreneurship and Law, 4(3), 3-8. doi: 10.18334/epp.4.3.406


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Abstract:

The article describes the main criteria by which individuals are selected bank, the most appropriate to their needs, and analyzed the influence factors on the bank's reputation . The author divides the selection criteria of the bank on the objective and subjective, ranks them in order of importance and identify the causes of customer dissatisfaction with their choice. 







References:
1.Petrov A. Rol bankov v ekonomiki Rossii //zhurnal «Novaya imperiya» / ekonomika –04.08.2013.
2.Bankovskoe delo. Vybor banka po kriteriyam[Elektronnyy resurs].–Rezhim dostupa: http://bankingfaq.biz/(data obrascheniya: 17.04.2014).
3.Kak pravilno vybraty bank? [Elektronnyy resurs]. –Rezhim dostupa:http://www.oveon.ru/(data obrascheniya: 17.04.2014)