Assessment of the main performance indices of trade. The results in 2014
Veronika Panyukova
(about the author)
Panyukova Veronika V. – Candidate of Science, Economics, Associate Professor, Deputy Head for part-time study of the Chair of “Marketing and Logistics” (Financial University under the Government of the Russian Federation)
Keywords:chain retailing, quality of goods, retail trade, state regulation, trade industry
Citation: Veronika Panyukova (2015). Assessment of the main performance indices of trade. The results in 2014. Russian Journal of Retail Management, 2(1), 7-18. doi: 10.18334/tezh.2.1.232
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Abstract:
Main statistical data have been analyzed in the article that characterize a certain slowdown in trade development in 2014. The purpose of the article is to identify the main trends of the internal trade development, the factors affecting the retail trade development and main directions of trade organizations’ activities in 2015. The author of the article has proven a thesis showing that in order to increase the quality of the commercial service it is necessary to intensify the application of a results-based regulation when developing the trade activity.