bgscience@idbg.ru
+7 495 648 62 41 Russia, 127015, Moscow, Novodmitrovskaya st. 5A (b. 7)
Menu

Switch to Russian:to Russian

Management of investments at enterprises on the basis of the market value approach


Aleksandr Zaytsev, Varvara Karpova
(about the authors)

Zaytsev Aleksandr Vladimirovich – Candidate of Science, Engineering, PhD, Moscow State Textile University named after A.N. Kosygin

Karpova Varvara Borisovna – Applicant, Moscow State Textile University named after A.N. Kosygin

Published in:
Russian Journal of Entrepreneurship
– № 11 / June, 2014



Keywords: competitive strategy, competitiveness, innovations, investment attractiveness, investment projects, investments, market value


Citation:
Aleksandr Zaytsev, Varvara Karpova (2014). Management of investments at enterprises on the basis of the market value approach. Russian Journal of Entrepreneurship, 15(11), 67-76. — url: http://bgscience.ru/com/lib/4675


Share:

Abstract:

The article dwells upon the approaches to management of enterprise investments aimed at the strategy of increase of the business market value. The directions of investments in implementation of the cost approach at enterprises are analyzed and systematized. The factors that hinder investments and confine the use of resources of the enterprise are revealed. The authors propose a set of measures to improve the market value of an enterprise. In authors’ opinion, for choice and successful implementation of an alternative investment direction it is necessary not only to analyze the market, the activities of the competitors, the influence of external and internal factors but also to study the the structure of capital and also tangible and intangible assets.







References:
1. Babaskin S.Ya. Innovatsionnyy proekt: metody otbora i instrumenty analiza riskov: ucheb. posobie. – M.: Delo, 2009. – 240 s.
2. Volkov A.S. Sozdanie rynochnoy stoimosti i investitsionnoy privlekatelnosti / A. Volkov, M. Kulikov, A. Marchenko. – Moskva: Vershina, 2007. – 304 s.
3. Zaytsev A.V., Karpova V.B. Formirovanie organizatsionnogo mekhanizma upravleniya kholdingovoy kompaniey s pozitsiy stoimostnogo podkhoda // Rossiyskoe predprinimatelstvo.  Vypusk 2. – 2010. – № 7. – S. 5560.
4. Lapygin Yu.N., Balakirev A.A., Bobkova E.V. Investitsionnaya politika: uchebnoe posobie. – M.: KnoRus, 2005. – 320 s.
5. Melnikov O.N. Upravlenie intellektualno-kreativnymi resursami naukoemkikh proizvodstv. – 2-e izdanie, pererab. i dopoln. – M.: Izdatelstvo «Kreativnaya ekonomika», 2010. – 384 s.
6. Osobennosti razvitiya predpriyatiya v innovatsionnoy ekonomike: monografiya / Pod red. N.S. Ivaschenko i A.V. Zaytseva. – M.: Kreativnaya ekonomika, 2011. – 456 s.
7. Teplova T.V. Investitsionnye rychagi maksimizatsii stoimosti kompanii. Praktika rossiyskikh predpriyatiy. – Moskva: Vershina, 2007. – 272 s.: il.