Trifonova Elena Yuryevna – Doctor of Science, Economics, Professor of the National Economy Department, Nizhny Novgorod State University named after N.I. Lobachevsky
Prikazchikova Yuliya Viktorovna – Postgraduate student, Assistant of the Chair of National Economy, Nizhny Novgorod State University named after N.I. Lobachevsky
In the present article the conception of strategic management of an enterprise’s external economic activity is offered, purposiveness of its using is motivated on the contemporary stage of development. Represented the totality of global changes and their consequences for designated enterprises. Feature approaches underlying the concept proposed by the authors. Contains recommendations for management measures to achieve the strategic vision on foreign markets.
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