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Balanced Scorecard as an effective method of sales control


Vyacheslav Salyukov
(about the author)

Salyukov Vyacheslav Nikolaevich – Course participant in Doctor of Business Administration Open-enrollment Program of Graduate School of Corporate Management’s, Russian Presidential Academy of National Economy and Public Administration, Moscow, General Director of Forester OOO (Ltd), Kyrgyzstan

Published in:
Russian Journal of Entrepreneurship
– № 15 / August, 2014



Keywords: balanced scorecard, design of organizational strategy, management accounting


Citation:
Vyacheslav Salyukov (2014). Balanced Scorecard as an effective method of sales control. Russian Journal of Entrepreneurship, 15(15), 39-46. — url: http://bgscience.ru/com/lib/4533


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Abstract:

The paper shows the evolution of the main indicators of the effectiveness of management of the organization. The term "balanced scorecard" is explained as a synthesis of the retrospective accounting reporting and planning guidelines of the future. A number of key characteristics of the balanced scorecard are indicated in the article. The author also shows the impact of the principles of design of organizational strategy as a basis of the balanced scorecard on the change of the management philosophy of the Company.







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