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The needs and effective demand of professional consumers of complex and expensive machinery


Vadim Zazimko
(about the author)

Zazimko Vadim Nikolaevich – Cand. of Economic Sci., Chairman of the Board of Directorsof the Scientific-Research Institute «Zvezda»

Published in:
Russian Journal of Entrepreneurship
– № 15 / August, 2013



Keywords: business reputation, industry reforming, leasing, manufacturing industry, orders portfolio, public-private partnership, supplier effectiveness


Citation:
Vadim Zazimko (2013). The needs and effective demand of professional consumers of complex and expensive machinery. Russian Journal of Entrepreneurship, 14(15), 62-70. — url: http://bgscience.ru/com/lib/4342


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Abstract:

This article considers the organizational-economic model of manufacturing industry «mechanism» and corporate (professional) consumers behavior on the market of complex and expensive equipment. It proposes the use such type of plan as the plan-portfolio of orders. The author justifies the necessity for displacement of public investments from the scope of the lump-sum, investment and often inefficient financing in the sphere of circulation and direct them to satisfying the needs, first of all, of the professional industrial consumption.








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