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Features of the Development of Marketing Consulting Services in Russia


Vadim Shaykhlislamov
(about the author)

Shaykhlislamov Vadim Ayratovich – Postgraduate Student of the Chair of Marketing and Commerce, Moscow State University of Economics, Statistics and Informatics (MESI)

Published in:
Russian Journal of Entrepreneurship
– № 24 / December, 2012



Keywords: consulting services, marketing consulting, marketing research


Citation:
Vadim Shaykhlislamov (2012). Features of the Development of Marketing Consulting Services in Russia. Russian Journal of Entrepreneurship, 13(24), 98-102. — url: http://bgscience.ru/com/lib/3972


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Abstract:

Marketing business services are divided into two main types: market research and marketing consulting. The paper analyzes the key features of these segments and the dynamics of the market. In conclusion the main prospects for the development of marketing consulting services are identified.







References:
1. Portal Rossiyskoy prikladnoy sotsiologii [Elektronnyy resurs]. – Rezhim dostupa: http://www.sociologos.ru.
2. Ofitsialnyy sayt reytingovogo agentstva «Ekspert RA» [Elektronnyy resurs]. – Rezhim dostupa: http://raexpert.ru.
3. Nekommercheskoe partnerstvo «Gildiya Marketologov» [Elektronnyy resurs]. – Rezhim dostupa: http://www.marketologi.ru.
4. Ekspertnye intervyyu s sotrudnikami konsaltingovyh kompaniy.