Tyutryumov Aleksandr Arkadyevich – St Petersburg State University of Cinema and Televisionto increase its effectiveness.
In the article the work of television producers is considered as a kind of business activity. After all, television programs can be popular or not, can be bought and sold, even abroad. There, just as in other industries, is competition and the scope of application of the administrative innovations. Thus, television producing is a specific area of economic activity, and the author reveals his vision of the main ways Graduand, Lecturer of the Academic Department of Producing,
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