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Franchising as a Way to Develop Small Businesses


Elena Ganebnykh
(about the author)

Ganebnykh Elena Viktorovna – Entrepreneur, Head of TekhnoRegion Company

Published in:
Russian Journal of Entrepreneurship
– № 19 / October, 2012



Keywords: benefits of franchising, commercial concession, development of small business, franchising, small business, support fund


Citation:
Elena Ganebnykh (2012). Franchising as a Way to Develop Small Businesses. Russian Journal of Entrepreneurship, 13(19), 113-119. — url: http://bgscience.ru/com/lib/3833


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Abstract:

The paper suggests using franchising for the development of small regional businesses. It describes the experience of the Fund for supporting small and medium enterprises in the Kirov Region and suggests a scheme for rendering the state consulting and financial support for the new franchise start-ups.








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