Lomakin Mikhail Ivanovich – Dr. of Econ. Sci., Dr. of Tech. Sci., Professor, Member of Scientific and Editorial Board, The Russian Business Journal
Dokukin Aleksandr Vladimirovich – Dr. of Econ. Sci.
The article discusses the integration of Russian innovation companies in the world economy based on revelance information standardization. The use of CRM systems to improve information management standards based on the individualization of customer relations is recommended.
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