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Business Development Strategy in Commerce Today


Nadezhda Nikulenkova
(about the author)

Nikulenkova Nadezhda Anatolyevna – Postgraduate Student, Department of Organizational Economics and Business, Tikhvin Branch, St. Petersburg State University of Service and Economics

Published in:
Russian Journal of Entrepreneurship
– № 5 / March, 2012



Keywords: city, customer, demand, efficiency, internet, trade, web-site


Citation:
Nadezhda Nikulenkova (2012). Business Development Strategy in Commerce Today. Russian Journal of Entrepreneurship, 13(5), 124-129. — url: http://bgscience.ru/com/lib/3472


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Abstract:

The current trends in trade and commerce are discussed in the paper. As a tool to boost its development, the commonly shared city-scale web site is suggested for the trading businesses of various sizes to advertise their goods, and for customers to be informed of the availability and quality of goods.







References:
1. Ekonomika, analiz i planirovanie na predpriyatii torgovli: uchebnik dlya vuzov / pod red. A.N. Solomatina. – SPb.: Piter, 2010. – 560 s.
2. Innovatsionnye tekhnologii v torgovle [Elektronnyy resurs]. – Rezhim dostupa: http://www.usconsult.ru/b_081-retail-innovation.html.
3. Entsiklopediya marketinga [Elektronnyy resurs]. – Rezhim dostupa: http://www.marketing.spb.ru/mr/it/e_trade.htm.