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Application of SWOT Analysis to Sectoral Markets: A Study of Real Estate Market


Emiliya Pluchevskaya, Anastasiya Kondratyeva
(about the authors)

Pluchevskaya Emiliya Valeryevna – Cand. of Econ. Sci., Associate Professor Department of Economics, Tomsk Polytechnic University

Kondratyeva Anastasiya Aleksandrovna – Postgraduate Student, Assistant Lecturer, Department of Economics, Tomsk Polytechnic University

Published in:
Russian Journal of Entrepreneurship
– № 12-2 / December, 2011



Keywords: alternative solutions, matrix, methods, real estate market, sectoral market, swot-analysis


Citation:
Emiliya Pluchevskaya, Anastasiya Kondratyeva (2011). Application of SWOT Analysis to Sectoral Markets: A Study of Real Estate Market. Russian Journal of Entrepreneurship, 12(12), 131-136. — url: http://bgscience.ru/com/lib/3357


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Abstract:

Business management is optimal and most effective when the overall market research is conducted on the market of goods/services the business specializes in. The writers try and prove it by SWOT-analyzing the real estate market.







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