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Problems of Strategic Planning for Tourism Development in the Primorsky Region


Natalyya Martyshenko, Yuliya Shevchenko
(about the authors)

Martyshenko Natalyya Stepanovna – Cand. of Econ. Sci., Associate Professor, Chair of Marketing and Commerce, Vladivostok State University of Economics and Service; Professor of RANS, Manager

Shevchenko Yuliya Aleksandrovna – Senior Lecturer, Chair of Marketing and Commerce, Applicant, Vladivostok State University of Economics and Service

Published in:
Russian Journal of Entrepreneurship
– № 8-2 / August, 2011



Keywords: investments, long-term target program, needs of population, primorsky region, quality of life, tourism-and-recreation business


Citation:
Natalyya Martyshenko, Yuliya Shevchenko (2011). Problems of Strategic Planning for Tourism Development in the Primorsky Region. Russian Journal of Entrepreneurship, 12(8), 176-180. — url: http://bgscience.ru/com/lib/3159


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Abstract:

The article considers the development prospects the tourist and recreational business in the Primorsky Region. It focuses on issues impeding the development of tourism in the region: the lack of a long-term target program for the development of domestic and inbound tourism, low competitiveness of the existing tourist and recreational facilities, decrease in the demand for local tourism products, the need for investments to create an adequate logistics and so on.







References:
1. Martyshenko N.S., Martyshenko S.N. Optimizatsiya struktury investitsiy v regionalnye turisticheskie proekty // Region: ekonomika, sotsiologiya. – 2008. – №3. – S. 23–32.
2. Organizatsiya turizma / pod. red. N.I. Kabushkina, A.P. Durovicha. – Minsk: Novoe znanie, 2006. – 632 s.