Citation: Alsu Akhmetshina (2011). International Business and Ecology. Russian Journal of Entrepreneurship, 12(1), 4-9. — url: http://bgscience.ru/com/lib/2829
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Abstract:
The article examines the practical experience of implementing the conceptual foundation of sustainable development at overseas enterprises. Analyzing the environmental and economic activities of successful foreign companies, the author draws a conclusion that their eco-reputation is a competitive advantage in the long term and their experience can be applied in Russia.
References: 1. Esty D.C., Winston A.S. Green to Gold. The USA: Yale University Press, 2006.
2. Ferone G., Debas D., Genin A.−S. Ce que developpement durable veut dire. Paris: Editions d’Organisation, 2004.