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The Cost of Living in a Territory as an Indicator of Its Business Activity


Vitaliy Kozyrev
(about the author)

Kozyrev Vitaliy Viktorovich –

Published in:
Russian Journal of Entrepreneurship
– № 2-1 / February, 2011



Keywords: cost of living, entrepreneurial activity, integralcriterion, price of territorial product, region, social and economic development, territory marketing


Citation:
Vitaliy Kozyrev (2011). The Cost of Living in a Territory as an Indicator of Its Business Activity. Russian Journal of Entrepreneurship, 12(2), 146-150. — url: http://bgscience.ru/com/lib/2733


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Abstract:

The article presents a method for estimating the price of a territorial product on the basis of statistical indicators of social and economic development of Russian regions. In the course of the study of the North-West Federal District it was found that areas of a high value and economic efficiency of doing business were characterized by high cost of living for residents and non-residents.







References:
1. Pankrukhin A.P. Marketing territoriy. – M.: Izd-vo RAGS, 2002. – 328 s.
2. Regiony Rossii. Sotsialno-ekonomicheskie pokazateli. 2009: Stat. sb. / Rosstat.  M., 2009.  990 s.
3. Sachuk T.V. Territorialnyy marketing. – SPb.: Piter, 2009. – 368 s.