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On the Mutual Influence of Business Environment and Business Activity of Organizations of Consumer Cooperation


Matuzenko E.V., Aleksandr Voronkov
(about the authors)

– Dr. of Econ. Sci., Professor, Chair of Business and Advertising, Belgorod University of Consumer Cooperation

Voronkov Aleksandr Vladimirovich, – Cand. of Econ. Sci., Associate Professor, Chair of Business and Advertising, Belgorod University of Consumer Cooperation

Published in:
Russian Journal of Entrepreneurship
– № 10-2 / October, 2010



Keywords: business environment, businessstructure, consumer cooperation, external environment, image of organization, industrial relations, strategic potential


Citation:
Matuzenko E.V., Aleksandr Voronkov (2010). On the Mutual Influence of Business Environment and Business Activity of Organizations of Consumer Cooperation. Russian Journal of Entrepreneurship, 11(10), 38-43. — url: http://bgscience.ru/com/lib/2485


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Abstract:

The article suggests a model of forming business environment of consumer cooperatives. The authors identify directions of cooperation between the business environment and business activities of consumer cooperatives.








References:
1. Makrinova E.I., Selyuk V.S. Sistemnoe upravlenie organizatsiyami potrebitelskoy kooperatsii: metody otsenki i tekhnologiya sovershenstvovaniya: Monografiya. – Belgorod: Kooperativnoe obrazovanie, 2006. – 278 s.
2. Pankrukhin A.P. Marketing. – M.: Omega-L, 2006. – 656s.
3. Cherkashina E.V. Teoretiko-metodologicheskie aspekty predprinimatelstva i metodicheskie podkhody k ego issledovaniyu: Monografiya. – Belgorod: Kooperativnoe obrazovanie, 2008. – 256s.

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