Kavruk Elena Semenovna – Applicant, Chair of Economic Theory, Kuban State University, Krasnodar
Currently, despite the acute shortage of finance in the Russian economy the savings potential of the population remains untapped. One of the main reasons for that is the low level of development of financial institutions working with the population’s resources. In addition, there are no effective mechanisms for attracting population’s free funds to the financial market. In this connection it is necessary to improve the institutional framework of the savings process as an essential part of involving maximum private capital in the investment turnover.
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