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Selection and Grounds of Strategies of Enterprise Innovative Development


Anna Chekhova
(about the author)

Chekhova Anna Yuryevna – Postgraduate Student of the Academic Department of Economics and Management of Construction Projects, Volgograd State University of Architecture and Civil Engineering

Published in:
Creative Economy
– № 4 / April, 2013



Keywords: competitive ability, economic stability, environment, potential, quality, resources, strategy of innovative development


Citation:
Anna Chekhova (2013). Selection and Grounds of Strategies of Enterprise Innovative Development. Creative Economy, 7(4), 67-73. — url: http://bgscience.ru/com/lib/1066


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Abstract:

The Author’s determination of a strategy of an enterprise innovative development is presented. Significance of selection of an adequate and correct strategy for achievement of economic stability is grounded. The Author proposes to use an algorithm of selection and grounding of innovative development strategies, consisting of 7 stages and allowing not only to select the correct strategy, but to timely adjust it depending on changes of a current situation.








References:
1. Novikov A.V. Missiya firmy kak «svyazuyuschee zveno» upravleniya [Tekst] // Rossiyskoe predprinimatelstvo, 2012, № 3.
2. Bogatin Yu.V., Shvandar V.A. Investitsionnyy analiz: Uchebnoe posobie dlya vuzov [Tekst]. – M.: YuNITI–DANA, 2000.
3. Ansoff I. Novaya korporativnaya strategiya [Tekst]. – SPb: Piter Kom, 1999.

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