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Modern development of the electronic trade market in the macroeconomic conditions of Russia


Borkova E.A., Noskova P.O.
(about the authors)

Borkova Elena Arkadevna – (The St. Petersburg State University of Economics)

Noskova Polina Olegovna – (The St. Petersburg State University of Economics)

Published in:
Russian Journal of Entrepreneurship
– Volume 20, Number 4 (April 2019)

JEL classification: L81, L86, L89

Keywords: e-commerce, e-commerce market, electronic commerce, online commerce, online store


Citation:
Borkova E.A., Noskova P.O. (2019). Modern development of the electronic trade market in the macroeconomic conditions of Russia. Russian Journal of Entrepreneurship, 20(4), 917-926. doi: 10.18334/rp.20.4.40598


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Abstract:

The article reveals the peculiarities of e-Commerce market development in Russia. Also, the analysis of the current state of the e-Commerce market is carried out – the main players of this market are identified, sales volumes are analyzed. The article notes that e-Commerce is a relatively new type of economic activity, which is developing at an active pace in Russia. This is confirmed by the data given in the article of domestic online sales. Special attention is paid to the structure of e-Commerce. The problems and directions of e-Commerce development in Russia are also outlined.







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