Bubenok Elena Aleksandrovna – Cand. of Econ. Sci., Russian Akademy of Enterprenership, director, Bryansk Mediaholding
The summary. Development of internal business (intrapreneuring) in the company appears an effective remedy of increase of its operational efficiency with a view of ensuring competitiveness, both production, and the company as a whole. Considerable reserves in this direction contain in updating of a contro system by the company and system of the measures directed on disclosure of creative potential unclaimed now of workers.
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