Mineeva Vera Mikhaylovna – (Ufa State Petroleum Technological University )
Existing scientific approaches to particular aspects of the studied problems addressing the complex impact of digital economy trends on practical business entities at the moment have not received adequate theoretical justification and practical solutions. While significant interest was the issue of the impact of these processes on the formation of the state support of domestic business entities. In this regard, the search for new approaches to disclosing the impact of digital technology on business is an important task of theoretical research in the field of business economics. On the basis of the study revealed that digitization creates opportunities for existing businesses to proactively rethink both internal and external interaction. This article will be of interest to specialists in the field of entrepreneurship and those interested in the digital economy.
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