online and offline channels – BIBLIO-GLOBUS Science

Omnichannel in сustomer experience management

Arenkov I.A., Shagieva Ya.M. Omnichannel in сustomer experience management // Creative Economy. — 2019. — Vol. 13. — № 2. — p. 357-370. — doi: 10.18334/ce.13.2.39788

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Keyword: online and offline channels

Omnichannel in сustomer experience management

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