Sobchenko Natalyya Vladimirovna – Assistant, Chair of Financial Management and Banking Stavrolpol State Agrarian University
Ibragimova Aminat Khabibullaevna – Cand. of Econ. Sci., Associate Professor, Chair of Accounting, Dagestan State University of National Economy under the Government of Republic of Dagestan
Solovyev Mikhail Viktorovich – Postgraduate, Nizhni Novgorod Branch, Institute of Business and Politics
The author shows that innovative potential is a complex notion. The article considers its structure which includes inner potential, resource potential and effective component. For objective assessment of innovative potential level the author offers to use methods, which is considerably different from existing in calculation of the costs of innovations implementation
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