Keywords:social complex entity, strategy, target orientation of managing entities
Citation: Marina Fokina (2009). Strategy as a tool for achieving prospective economic results by managing entities in the field of services. Russian Journal of Entrepreneurship, 10(10), 45-49. — url: http://bgscience.ru/com/lib/1593
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Abstract:
The article reveals the essence, characteristics and role of strategy in the target orientation of a managing entity of the social sphere so that to achieve the greatest economic and social results in a long-term development under unstable functioning of the microenvironment.