Orlov Sergey Nikolaevich – (Institute of economics, the Ural branch of Russian Academy of Sciences)
Reutov Roman Vladimirovich – (Institute of economics, the Ural branch of Russian Academy of Sciences)
The article presents the results of the study of the theoretical foundations of the impact of adaptation of citizens to changes occurring in the financial market on the achievement of priority goals of economic development and the financial market of the Russian Federation for 2019-2021, as well as trends emerging in the Russian economy and the financial market under the influence of digitalization of business processes and their impact on changes in the distribution of financial products.
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