The peculiarities of the strategic development of United Engine Corporation, JSC

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Journal paper

Russian Journal of Entrepreneurship *
Volume 17, Number 24 (December 2016)
* Этот журнал не выпускается в Первом экономическом издательстве

Please, cite as:
Zavilov I.M. Osobennosti strategicheskogo upravleniya AO «Obyedinennaya dvigatelestroitelnaya korporatsiya» // Rossiyskoe predprinimatelstvo. – 2016. – Tom 17. – № 24. – S. 3633–3642. – doi: 10.18334/rp.17.24.37210.

Abstract:
The author discusses the peculiarities of the process of strategy formation by AO “United Engine Corporation” (UEC). The instrument proposed for optimization of the strategic management of UEC is the introduction of a system of balanced indices based on partial refusal to create strategic targets on the basis of the retrospective analysis of historical data in favor of management on the basis of the investment expectations.

Keywords: strategy, system of balanced indices, key performance indices, investment expectations, behavior of the investors

JEL-classification: L21, E22, O21

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